Nevertheless, we have to be mindful of these bold solutions and take into account the industry that the website represents. Moving elements and unexpected animations make users curious, making them scroll further to see what happens next. After an event takes place, feedback should be given to assure that the intended action has actually happened. An enjoyable illustration can give websites or mobile apps their own personality, making them more memorable.įurthermore, the feedback for such dynamism should be kept in mind as well. This dynamism makes it easier to capture users’ attention and explain what the company or the brand has to offer at a glance.

Additionally, to make these pages stand out, these illustrations often come to life with complex motion design. The free forms, unaligned elements, components, and vast asymmetry, not only help platforms stand out from the generic but also, create a friendly and inviting environment that ensures a better experience for the users. 13 UI Trends 2021 1. Unique illustration and animationĭigital or hand-drawn, 2D or 3D, custom illustrations, you name it. We’ve also analyzed the top product design companies to work with in 2021, based on our knowledge and expertise. So let’s see a short recap on the most popular UI trends of 2020 that will continue to be the main defining elements in 2021. In the same way, we don’t mention buttons as continuous trends on platforms. I explained more about these in previous articles.īut, since these elements have been on the radar for a few years now, we can’t say they are “trends” anymore, but rather, common knowledge. And yes, storytelling, dark mode, ethical design, unique illustrations, and bold typography will remain the defining elements on digital platforms. Many related articles mention things that have been trending for three years now. This year apparently slowed people down in coming up with something that focuses purely on the visual aspects. We rolled out this article a bit later than we usually do because we pretty much came to the conclusion that not many NEW UI trends could be highlighted. This time I went ahead and asked our designers at UX Studio what they expected the 2021 UI trends to be. Storytelling with scroll-triggered animation

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